Omnichannel has been a buzzword in the retail space for a few years now. Every retailer has an omnichannel strategy and it is announced as a priority to the board and shareholders (if the company is public). The reality is that most of this is platitudes – important to emphasize, but hard to deliver on. … Continue reading
Latest Entries
Virtual assistants.
Last week I became obsessed with Taskrabbit, now it’s on to virtual assistants. I’ve been meaning to hire someone using Zirtual and finally decided today was that day. Zirtual First heard of them from a Life Hacks class I took through Skillshare in NYC. Packages start at $97 per month for a US-based personal assistant. … Continue reading
Now trending: social recommendations.
Social recommendations are becoming an important component of online marketplaces. They keep popping up in new and different ways. So far, I’ve identified 4 ways that social recommendations are used to build trust in marketplace transactions: 1. To highlight affiliation between buyer and seller Example: Airbnb, the online marketplace for short-term vacation rentals, identifies host affiliation in … Continue reading
The PR trifecta – how to guarantee coverage for your company.
Probably the second most common question I get after ‘how did you raise money for Quincy?’ is ‘how did you guys get so much PR?!?’ Maximizing your business strategy for PR Quincy was featured in the Wall Street Journal, InStyle magazine, People magazine, BusinessInsider.com, AllthingsD.com, Daily Candy, etc. etc. the list goes on. We had … Continue reading
Your supply chain is a profit center.
The way you build your supply chain is a strategic decision that should support your business model. And the ultimate goal of your supply chain should be to maximize gross margin. I have witnessed many smart people look at a company’s supply chain believing that the ultimate goal is to minimize costs. If you are … Continue reading
Startup fundraising.
One of the biggest challenges and frustrations of being an early stage entrepreneur (heck, being an entrepreneur in general!) is fundraising. It’s one of those things that feels very much like a black box the first time around. This post is in response to an email from a friend and early stage entrepreneur. He writes: … Continue reading
Making the leap.
Aspiring entrepreneurs often ask, how do you make that leap? When do you know you’ve got the right idea? First, let me give you some background on me. I’m pretty risk averse. I’m a midwesterner and yes, I think this is a good thing. I grew up in a family of savers. And surprise, I … Continue reading
Hello.
I co-founded Quincy in June 2011. Quincy was a tech-enabled fashion startup. We developed a line of women’s work apparel based on a proprietary sizing model taking into account bust and height. Our clothes were designed and manufactured in the heart of NYC’s garment district and sold direct-to-consumer via our ecommerce website. During our time running Quincy, we … Continue reading
Alex Nelson 