Alex Nelson

My thoughts about start-ups, retail, and technology

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Tag Archives: customer research

Start-ups

Making the leap.

Posted on April 17, 2013 by alexandratnelson • Leave a comment

Aspiring entrepreneurs often ask, how do you make that leap? When do you know you’ve got the right idea? First, let me give you some background on me. I’m pretty risk averse. I’m a midwesterner and yes, I think this is a good thing. I grew up in a family of savers. And surprise, I … Continue reading →

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